Wednesday, March 13, 2013

Week 10: Promoting without discounting

In week 10, we were asked how we plan on promoting our Bar, without jeopardizing the integrity of the venue by throwing out discounted coupons and deals.

I for one, plan on hiring a social media manager or even do the managing myself, i will have a twitter account, a facebook page, a instigram, a pub blog, and possibly even a youtube channel.

Inside each media website, will be links to all the other sites, and i will also pay for the advertising of each media website through individual companies. For example: for 5$ a day, on facebook, i can gather about 20-40 people on my page each day, i can do the same on twitter.

For two, I plan on advertising in the news papers, and might even hire a sign holder, to dance around on the corner of my lot, so People that are driving by will be sure to see it.

Finally, I plan on having a monthly or by-monthly themed party, where i bring in live musicians, dancers, catered food, and lastly discounted drinks. This will be costly, however, only doing it once a month or once every two months. It should be affective at bringing in loyal customers who will be happy to return on a regular business day.

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